GIPS developed software solutions that enabled the use, and improved the quality, of voice, telephony and multi-media via the Internet. The company had offices in San Francisco and Stockholm, as well as smaller sales offices in Boston, Hong Kong and Seoul and held a leading position in its niche.
The company was listed on Oslo Stock Exchange from mid-2008 until the Google acquisition in June 2010.Google bought GIPS for $68.2 million and Kistefos held 37 % at the time of the acquisition. Kistefos was the main shareholder and the central player for the development of the company from the first investment until the Google take over.
In June 2011, Google released WebRTC, a proposed standard for pluginless peer-to-peer audiovisual communication between browsers, based on GIPS technology.